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03-11-2004

Page history last edited by PBworks 17 years, 6 months ago

March 11, 2004

HEALEY HONORS LEOMINSTER COMPANY WITH GOVERNOR'S AWARD

 

 

LEOMINSTER – Lieutenant Governor Kerry Healey today honored Innovative Marketing Resources with the Governor’s Entrepreneurial Spirit Award.

 

Presented monthly as part of Governor Mitt Romney’s “Jobs First” initiative, the Entrepreneurial Spirit Award recognizes individuals who best demonstrate the innovation and spirit that drive the Massachusetts economy and who inspire others to turn their ideas into action.

 

“By honoring Deborah Lefebvre of Innovative Marketing Services, we highlight the importance of entrepreneurship to the Commonwealth’s economy,” said Healey. “The company’s success also underscores the importance of persistence, creativity and quality product in launching new businesses.”

 

Innovative Marketing Resources, a division of Innovative Fulfillment Services, Inc., is a full service project management and direct marketing company specializing in direct mail, data processing and fulfillment. It is 100 percent woman-owned and has been in business for more than a decade. Innovative Marketing Resources currently has 25 employees, and utilizes a number of local temporary agencies to employ even more individuals.

 

Innovative offers fully integrated direct marketing services to their clients. Unlike traditional mailing and fulfillment firms, it can facilitate every phase of a project from marketing strategies to creative development, to production to mailing and fulfillment and response tracking. This turnkey system helps improve efficiency, controls costs and gets results for its clients.

 

Deborah Lefebvre, President of Innovative Marketing Resources, is a board member of the North Central Massachusetts Chamber of Commerce and is certified by the Women’s Business Enterprise National Council (WBENC). She has been involved with St. Leo’s Catholic School, the Montachusett Chorale, the American Cancer Society, the Center for Women and Business, the Committee to Elect City Officials and the American Red Cross among others.

 

“It is Debbie’s high priority of supporting the local economy and charitable endeavors that contribute to her successful business,” said Healey.

 

“Innovative Marketing Resources is a good and growing company in large part because of the community in which we are located,” said President Deborah Lefebvre. “The greater Leominster area is home to a smart and energetic workforce and a progressive business community that welcomes and fosters new entrepreneurs. We are grateful for this award and we share it with all those who have helped us grow.”

 

Since July, the Romney Administration has presented the Governor’s Entrepreneurial Spirit Award to Veryfine Products of Littleton, Baril Die Company of Haverhill, Yankee Candle Company of South Deerfield, The Chamberlain Group of Great Barrington, Stacy’s Pita Chips of Randolph, Finale of Boston, ZipCar of Cambridge and posthumously to the founder of Inc. Magazine, Bernie Goldhirsh.

 

 

 

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