• LAMB: : Have you had a failure that you can talk about in business? And if you did, why did you fail?

• ROMNEY: Well, one of my most favored consulting relationships was with a company called Burlington Industries, made textiles. And we worked very hard to make Burlington Industries more competitive in the United States.

But year after year, jobs were going to Asia and to Mexico at the time, and continue to go outside this country.

And, you know, I saw that there were some industries that we had a very difficult time competing in. And part of that is our national economic strategy, and part of it was perhaps failures domestically.

I saw someone like Roger Milliken, at Milliken & Company, continue to do quite well in the textile industry, but it was one that I found pretty daunting, which was how to succeed in the United States of America as a major textile company.

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